My name is Ray Wyman Jr. I am a California native, a freelance writer in the Los Angeles – Orange County area, but I am so much more than a freelance writer. My marketing communications work has taken me as far away as Europe (Italy, Spain, Germany), and Asia (Japan, S Korea, Hong Kong). My entire career is a story of communication – building effective channels between commercial interests and their niche audiences. I understand the niche audience – I know how to reach people who share unique interests, perspectives and needs. To that end, I have written and produced books, magazines, feature articles, seminar materials, collateral materials, videos and Websites. I have empowered businesses and educated audiences. My clients are entrepreneurs, public corporations, nonprofit organizations and public agencies. To those who have worked with me, I am a skilled professional, a disciplined producer, and a high quality asset for their marketing communications team.
Experience and Skills
I am an executive-level marketing communications manager with experience in health care/wellness, travel, hospitality, lodging, financial services, high tech (business and consumer), scientific research, education (K12), and “green” technologies. I have acquired several skills that make me highly qualified in a broad range of marketing communications functions. I have the following professional experiences and skills:
- Writing and editing: proficient at all levels of publishing (print and online). I write headlines, ledes and unique selling propositions that have locking power. I can also sculpt complex technical information into succinct messages that are easy for target audiences to remember.
- Public speaking and presentation: blending multi-media resources with oratory talent for sales/marketing and educational/instructional programs.
- Public events and public relations: from planning to execution for investor relations (SEC reporting requirements, database releases), media relations, and other public relations functions, including press kits and press release placements (Web and Print, PR).
- Project management: managing creative workforce assets, working with other designers, writers, and programmers to complete long-term or short-term communications/branding projects.
- Multimedia production: with direct experience editing video, creating “powerpoint” presentations, and coding websites.
- Search engine optimization (SEO): campaign planning and execution to augment traffic and increase global organic ranking. Tools used: PPC, commercial blogs, social media, article syndication, and wire services as part of an ‘integrated social media marketing’ program.
I am a proficient user of the Internet, computers (Mac/PC) and productivity software: Microsoft Operating systems, Microsoft Office (Word, Excel, Publisher, PowerPoint, Outlook, OneNote), Open Office, and Adobe (Acrobat/Professional, Creative Suite [PS, ID, IR, DW], and Premier Pro). As suggested earlier, I am skilled in HTML and familiar with Dynamic HTML, action scripts, and server operations.
Contact me for an interview. And thanks for stopping by.
